Swindon other sales jobs
Marketing Manager
VERY SUCCESSFUL RETAILER SEEKS MARKETING MANAGER IN BEAUTIFUL SOMERSET - JOIN IN THE SUCCESS AND ENJOY THE VIEW!
Our Client is a very successful retailer with over 100 locations who is enjoying steady growth even in this current environment.They are now looking for a dynamic and ambitious marketeer , with a proven track record within retail marketing , to join the existing team and help take them up to the next level.
In this new marketing role, you'll be responsible for creating and delivering the marketing campaign strategy across the retail business, reviewing and developing each and every campaign to maximise sales and profit. This will include:-
 Successfully developing and delivering marketing campaigns in line with corporate marketing strategy.
 Developing meaningful and cost efficient marketing campaigns to achieve budgeted sales and margin targets
 Analysing the performance of marketing campaigns against the market and competitors in order to identify further commercial opportunities
 Developing new marketing campaigns to capitalise upon potential commercial opportunities.
 Working closely across the business to ensure the successful implementation and delivery of marketing campaigns from end to end.
 In conjunction with Heads of Department and other senior managers, identifying specific customer or product groups with highest potential for growing sales and margin, and create marketing support programmes accordingly.
 Co-ordinating all internal and external resource, including media, creative, production and sales promotion agencies to extract best value for money and most effective communication programmes
 Fully supporting and enhancing the Company brand message in all marketing communications
 Producing a full financial review of each campaign and reporting it to the management team
 Regularly reviewing the effectiveness of all marketing campaign activities and proposing adjustments as required
 Providing regular (monthly and quarterly) reporting to the Marketing Director on all campaigns and other activities v targets set for use at Trading Meetings and Period Review
 Developing, inputting into and supporting broader marketing initiatives as required.
 Managing a small team of marketing managers to successfully execute campaign activity.
Candidate Profile - Experience, Skills and Knowledge
* Previous and extensive management experience of marketing campaigns, from initial brief to evaluation is essential.
* Marketing experience within a multi-channel environment is preferred, but not essential.
* Prior experience in retail marketing is essential, ideally also including knowledge of Direct Mail. Must also possess a track record of demonstrable success in the execution of marketing programmes.
* Proven track-record in successfully delivering marketing campaigns to increase profitability is essential.
* Proven success in creating new marketing campaigns, to respond to the external market, and in inputting into broader corporate marketing strategy is essential
* Previous experience of managing a small team is essential.
This is a great opportunity to join this growing and successful company, so if interested please send your CV via the link below or call Ian Gerstein on 0844 257 0238 to discuss further.